{"product_id":"rolex-milgauss-who-care","title":"ROLEX MILGAUSS WHO CARE","description":"\u003cp data-start=\"287\" data-end=\"355\"\u003eColette × MAD Paris Custom Rolex Milgauss – Limited Edition of 5\u003c\/p\u003e\n\u003cp data-start=\"357\" data-end=\"780\"\u003eThe Colette x MAD Paris Rolex Milgauss is one of the rarest and most distinctive custom Rolex collaborations ever released. Created in 2016 by the legendary Paris concept boutique Colette and luxury watch modifier MAD Paris, this ultra-limited Milgauss edition consists of only five individually numbered pieces, making it a true collector’s item for enthusiasts of bespoke horology and contemporary design.\u003c\/p\u003e\n\u003cp data-start=\"782\" data-end=\"1285\"\u003eThis unique Milgauss features a minimalist white dial highlighted by playful blue cursive text reading “Who cares I’m already late.” Instead of standard indices, the numbers 1–12 appear jumbled across the lower half of the dial, giving the watch an avant-garde, art-driven aesthetic. The iconic lightning-bolt seconds hand is repainted in Colette’s signature blue, while the hour and minute hands receive custom blue lume, tying the entire de\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"White \/ Without Original Box","offer_id":44560236052514,"sku":"M-WT-RX-007-V001","price":5100.0,"currency_code":"EGP","in_stock":true},{"title":"White \/ With Original  Factory Box \u0026 Papers","offer_id":44560236085282,"sku":"M-WT-RX-007-V002","price":6200.0,"currency_code":"EGP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0831\/4719\/4402\/files\/rolex_numbers.png?v=1763785060","url":"https:\/\/noir-eg.com\/products\/rolex-milgauss-who-care","provider":"Noir","version":"1.0","type":"link"}